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Work/Prairie Vintage Revival Brand

A vintage mark for a prairie market.

ClientPrairie Vintage Revival
IndustryMarkets & events
WorkLogo + brand identity
Year2024
Prairie Vintage Revival Brand
The brief

Old-fashioned, on purpose.

Prairie Vintage Revival needed a brand that feels like the antiques and farmhouse finds its markets are known for.

What I built

Brand identity.

A vintage-inspired logo and palette designed in Illustrator, now used across events, social and the website.

Brand guide

Logo, colour and type.

Logo
Prairie Vintage Revival Brand logoPrairie Vintage Revival Brand logo variationPrairie Vintage Revival Brand mark
Colour
Prairie Teal#234749
Sage#6B7D60
Rust#B8654A
Wheat#D9C48B
Ink#2E2A26
Linen#F5F0E8
Type
LogoEFCO BrookshireEFCO Brookshire type specimen
HeadingsPlayfair DisplayPlayfair Display type specimen
BodyDM SansDM Sans type specimen